While the mention of chandeliers brings up images of lots of dangling crystal, todays chandeliers are made from lots of other materials. They were once mainly used in large foyers and dining rooms to create a formal effect. But, you can find them in most rooms of the house.

Manufacturers are creating beautiful chandeliers made of everything from brass and chrome, to plastic and wood. With so many different styles available, from country chandeliers to classical there’s a perfect chandelier to accent your existing decor. And, lot’s of styles even come with sconces that will carry the theme over to your walls.

The type of chandelier that you choose should depend on how you plan to use it. If it’s going to be your main lighting for the room, you should choose one with numerous lights. However, if you already have a main source of lighting such as table lamps, then you may want to choose a chandelier that will set a mood.

All light fixtures are made to provide light, but chandeliers can do so much more than just light up your room. When added to a dining room, they can create both casual or formal affects depending on the style that you choose. But, they’re also being used to add romance to a bedrooms decor.

Chandeliers are still one of the most popular lighting fixtures for dining rooms and foyers. When installed in a foyer, a chandelier presents a wonderful first impression of your home to guests. And, with the many designs, they can add any look you want to your dining area.

They’re very simple to install and are one of the easiest ways to change the entire atmosphere of your room. Whatever your style of decoration, there’s a chandelier that can help you draw it all together in a impressive way.

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1. Luôn luôn nói sự thật

Bạn không cần có 2 trí nhớ vĩ đại nếu bạn luôn trung thực. Bạn sẽ mất hết uy tín khi bị phát hiện là kẻ nói dối. Việc nói dối trên mạng internet như việc bịa đặt giấy chứng nhận hay cường điệu những lời nhận xét sẽ nhanh chóng kết liễu sự nghiệp của bạn.

Khi bạn vào một trang web và đọc thấy mẩu thông tin công nhận kiểu thế này:

“Sản phẩm của bạn giá trị gấp 10 lần số tiền tôi đã trả” – TC, Blaine, WA.

Bạn sẽ suy nghĩ gì? “TC là ai?” Liệu có đúng không? Nhà tiếp thị chỉ toàn bịa đặt ra những giấy công nhận?...

Hay thông tin dưới đây thì sao:

“Sản phẩm của bạn giá trị gấp 10 lần số tiền tôi đã trả” – John smith

Bạn sẽ tự hỏi John đến từ đâu? Một bí mật khác cần tìm hiểu!

Xem nào, chúng ta thường xuyên gặp những điều như thế. Những ví dụ trên đây không hề cường điệu hay mang tính giả thiết. Hãy xem xét mọi việc bạn làm và kiểm tra tất cả những lời nhận định dễ gây hoài nghi. Hãy tin rằng hoàn toàn có thể sao lưu những nhận định, và luôn giới thiệu bản thân mình cùng những lời chào hàng theo cách đáng tin cậy. Khi thấy phù hợp hãy chứng minh.

2. Hãy là một người đàm phán công minh

3. Sống bằng nguyên tắc vàng nhưng hướng tới nguyên tắc bạch kim.

Quy tắc vàng: “Làm những thứ mà bạn muốn làm cho bản thân”, có lẽ không áp dụng cho mọi trường hợp. Những thứ tôi hài lòng chưa chắc đã làm bạn hài lòng. Bạn cũng phải hiểu cách những người khác muốn “được làm”, và thực hiện sao cho cho phù hợp.
Sẽ hoàn toàn phi hiện thực nếu bạn tin rằng bạn chỉ lại một trang web, đi ngỉ đâu đó cả tháng trời, và khi trở về bạn phát hiện ra rằng bạn đã bán hết các sản phẩm trị giá hàng ngàn đô là mà không cần bất kì một dịch vụ nào đi kèm.
Không cần biết bạn tự động hóa công việc hàng ngày của bạn như thế nào, nhưng bạn luôn phải tự mình hoặc cử một ai đó phụ trách dy trì quan hệ với khách hàng truyền thống cũng như tiềm năng.
Tất nhiên tôi khuyễn khích tự động hóa công việc và xây dựng các hệ thống giúp tiết kiệm thời gian để khỏi phải lúc nào cũng cần có mặt tại chỗ để xử lý công việc. Song nếu bạn phải tiếp xúc trực tiếp với mọi người, thì hãy tiếp thu cẩn thận những gì họ nói, để ý kỹ lưỡng những từ họ sử dụng và trả lời sao cho phù hợp.
Kinh nghiệm của tôi khi còn là một khách hàng mua các sản phẩm số trên internet khá đa dạng. Những công ty nào xem xét cẩn thận và trả lời những câu hỏi cho dù nhỏ nhặt, là những nơi tôi đặt quan hệ nhiều hơn cả.
Mặt khác, tôi biết rằng tôi bán nhiều sản phẩm và dịch vụ trên mạng thành công bởi vì tôi quan tâm chu đáo đến những nhu cầu và ước muốn riêng của họ.

4. Hứa hẹn nhiều và phân phát nhiều

Mời chào và phân phát thông tin nhiều tới mức khách hàng không sao cưỡng lại nổi những lời mời chào của bạn. Nếu chúng ta không thuyết phục những người khác kinh doanh với chúng ta thì sẽ không có cơ hội để phân phát nhiều. Tất nhiên là bạn cần phân phát thông tin nhiều hơn là chỉ hứa hẹn trong mọi lĩnh vực hàng hóa và dịch vụ của bạn.
Luôn có sự cạnh tranh cực kỳ găy gắt trên mạng giữa những người giống như bạn và tôi, đua nhau kiếm những khoản tiền người khác khó nhọc kiếm được bằng việc trao đổi thông tin. Chúng ta không thể lờ đi khái niệm phân phát quá nhiều thông tin.

5. Nếu không hợp tác thì hãy đánh bại họ

Tôi hoàn toàn ủng hộ việc hợp tác với tất cả những người có cùng mục đích giống tôi. Nỗ lực hợp tác và liên doanh của tôi có thể rất lớn. Tuy nhiên có thể bạn sẽ nhận ra rằng bạn cần phải làm việc theo điều kiện do người khác đặt ra, trừ khi bạn nắm giữ việc điều hành và trở thành người có năng lực lãnh đạo giỏi.
Bạn thực sự chỉ nên tập trung vào các thị trường mục tiêu, nơi nhiều người đang sẵn sàng bán những sản phẩm cho khách hàng trong thị trường dưới sự cân nhắc. Hãy cố gắng hợp tác với những người này, xây dựng các mối quan hệ cùng hội cùng thuyền thông qua các chương trình liên kết và thỏa thuận đôi bên cùng có lợi.
Để trở thành một đối thủ mạnh, hãy chọn lựa những người dẫn đầu trong những lĩnh vực cụ thể mà bạn muốn theo đuổi và phấn đấu vượt qua họ, hãy thực hiện điều đó với sự kính trọng và nhất mực dành cho họ, và tạo cơ hội để họ hướng lợi nhuận và thành công cùng với bạn.

6. Nếu không nhanh chân bạn sẽ bị tụt hậu

Chỉ trọng vòng một vài giây, bất cứ một nhóm nhỏ nào trong số rất nhiều đối thủ của bạn cũng có thể gửi thư điện tử tới các khách hàng và tới hàng trăm, hàng ngàn hoặc hàng vạn thuê bao tiềm năng. Nếu như thư điện tử đó chứa thông tin về những cơ hội mới dành cho bạn đọc, anh ta hoặc cô ta khôg chỉ trở thành chủ nhân của danh sách dài các thuê bao mà sẽ ngày càng thu hút thêm một lượng lớn lợi nhuận từ số lượng thuê bao không ngừng tăng lên đó.
Trong tất cả các lĩnh vực kinh doanh, nghề marketing trên mạng đang là xu hướng nổi trội. Họ biết đưa ra những lời chào hàng đúng lúc, hấp dẫn đối với thị trường mục tiêu cụ thể. Vậy thì tại sao bạn không phải là một trong số những người đi đầu và tự mình tạo ra những sản phẩm bán chạy đó?

7. Đừng gò bó

Rất ít khi có một phương thức thực hiện tối ưu cho bất cứ việc gì. Không một quy tắc nào yêu cầu bạn bạn hoặc tôi phải lựa chọn một cách duy nhất để tiến hành kinh doanh hoặc thực hiện điều gì đó. Áp dụng phương thức tiếp cận đa dạng thường mang lại hiệu quả cao nhất. Hãy áp dụng lý thuyết này trong mọi việc bạn làm.
Đây là mấu chốt dẫn đến thành công. Điều này bao gồm cả việc thâm nhập vào nhiều lĩnh vực khác nhau của các khu vực và trở thành người am hiểu trong một lĩnh vực nhất định. Khi tham gia vào nhiều lĩnh vực khác nhau, và tất nhiên tôi khuyên bạn nên bắt đầu bằng một lĩnh vực khá quen thuộc với bạn, hoặc ít nhất cũng là một lĩnh vực bạn có quan tâm – thêm một lần nữa bạn muốn trở thành người không bị gò bó. Nói cách khác, hãy phát triển những thói quen sở thích của bạn, sau đó mở mang kiến thức và những ky năng của bạn từ sở thích đó.
Thông tin bạn cung cấp thông qua sản phẩm sẽ mang lại giá trị khi nó đạt được mục tiêu và thực sự cô đọng. Đó là công việc đòi hỏi bạn phải linh hoạt trong việc nghiên cứu những nội dung riêng biệt của thông tin. Những thông tin đó sẽ đem lại lợi ích thiết thực cho từng nhóm khách hàng cụ thể. Để làm được điều này, bạn cần xác định vấn đề của các nhóm khách hàng và đưa ra giải pháp giải quyết chúng.

8. Tự học hỏi

9. Lắng nghe nhiều hơn và nói ít hơn

10. Giữ trạng thái cân bằng

My first question: why does the typical Nigerian forum or online community, website etc., always go for the green-white-green backdrop?

I have no problem with the green-white-green, but as much as being proud of who we are and where we come from is concerned etc., I’m thinking: if for any reason Nigeria changes its National Flag tomorrow, will all these websites change their backdrops too?

My thoughts might just be going too far, but here, I reel out some green-white-greens:

• Nairaland.com(former back-drop was green and white),
• http://www.nigerianbestforum.com/
• http://www.nigeriancircle.com
• http://www.nigerianentertainment.com/forums/
• http://www.naijagurus.com/
• http://www.naijamotivation.com/
• http://www.naijalyrics.net/

There are too many to number but you can continue with the list.

Back to naijapals.com. As much as being unique is concerned, first, naijapals.com screams friendster.com to me.

NaijaPals features include:

When you join, you can upload your picture and create a profile. You could enter your email address and password(yahoo, hotmail, gmail) and a search could be done for your friends who are already members. I was cautious about this though, the word ‘advertisement’ crossed my mind.

– emails: you can send a friend an email just by composing a message and typing in your friends name.

– the ‘blackboard’ section is for posting adverts, etc

– members can write articles and a weblog would be created.

– I think the most interesting area is the Fight Park. You could start a topic, pic an opponent and watch he/she and others as they respond.

– theres a video section where you could watch videos online. I didnt see any option to upload videos, but maybe there is. Videos are mostly from youtube.com. Theres also a music section for playing uploaded music files.

– the Forum comes last.

other features include the opportunity to create/join groups, upload pictures and have a personal gallery, a private/public profie etc. Too much talk, I think you could just check it out yourself.

One of these days, I will do a comprehensive review of Nigerian online communities.

http://www.rsi-rhonealpes.com//conferences_content.php?id_event=639&id_conf_event=33745&id_conf=

IEC5			Forum du e-commerce et du webmarketing	16H00 - 16H45 salle RHONE 1
Blogs, flux RSS, widget, web 3D, tarification dynamique, essayages virtuels, mashup... Zoom sur les nouveaux leviers de création de valeur pour l'e-commerce 2.0 ?  Blogs, flux RSS, Widget, Web 3D, tarification dynamique, essayages virtuels Mashup...zoom sur les nouveaux leviers de création de valeur pour l'e-commerce 2.0 ?  En quelques mois seulement les règles du jeu en matière de webmarketing ont profondément évolué. Fini le temps du client passif attendant sagement les sollicitations par e-mailing. Devenu actif, conscient de son pouvoir en réseau, le néo internaute crée son blog, s'informe par plusieurs sources convergentes, compare automatiquement les prix et les services... Le modèle financier de E-bay et de PriceMinister prouve, si besoin, que le C to C constitue sans conteste un puissant levier de rentabilité pour l'industrie de la vente à distance et de l'e-commerce.  Boutiques à interfaces riches, moteurs de recherche graphique, boutiques déportées, mashups marchands, générateur de boutique, social shopping… 9 nouveaux concepts d’e commerce à suivre de près Les nouveaux boosters de la vente à distance et de le-commerce. Tout va changer dans les 18 prochains mois !x Tarification dynamique, référencement des comparateurs de prix, internationalisation, mise en place de données éditoriales, voix sur IP, centres de contacts multicanal...Découvrez si votre activité VAD est vraiment prête... Quels sont les nouveaux accélérateurs de rendement pour vos catalogues papier et électroniques ? Buzzmarketing, webmarketing alternatif et 2.0 Searchandizing : l’art de faire de la navigation une arme de vente, en assistant de manière pro active le prospect dans sa démarche de recherche. Il s’agit par exemple d’assurer les fonctions de guide d’achat, d’assistant de sélection, de comparateur expert… Le secret réside dans l’art de pousser de manière intelligente les bons produits dans un tunnel/entonnoir centré sur la demande du client, la finalité étant de maximiser la conversion, le montant du panier moyen et la marge dégagée. Comment définir vos cibles ? Leurs comportements, leurs emplacements, leurs codes et leurs attentes. ? Esquisses de définitions. Un phénomène buzz ? Quelles caractéristiques du webmarketing alternatif? Second life Animé par Julien VERMEULEN Directeur général MLG consulting Coordinateur des programmes de nombreux événements internationaux, Julien Vermeulen anime depuis de nombreuses années des conférences spécialisées dans le domaine des stratégies de développement, de gestion, de marketing et de communication des entreprises. Il intervient également en écoles de commerce.

Some of you may be thinking this has something to do with an online business, but it’s not. It’s about becoming a trucker and doing so while making $35,000-$60,000 your first year. Not to mention all the new places you will be able to see along the way. Most importantly, for those who want to get out from under a boss, then this might just be your ticket to a whole other life.

Picking Apart the Story

The subheading may be crude, but it’s not what you think. We aren’t actually picking it apart as much as we were looking for clues to Jim Purcell’s Trucking Made Easy course. The first thing we came across is that according to his sales page he has driven over two million miles across the country. This simply lets you know that he has the knowledge and everything that will be covered, Jim has personally experienced it himself.

Once you’ve moved past the story, you will find the first area that shows you what is involved with this program. Obviously, we had no idea there was this much to look into, but if you’re unfamiliar with the trucking industry, this could be very helpful. Things like job security, making realistic money, and of course, the freedom of being your own boss. However, this is just the beginning of the Trucking Made Easy program.

Different Trucking Jobs

When you get down to it, there are different types of paths you can take in the trucking industry. Everyone probably knows about the over-the-road options, but what about the others. If you have a family and need to be close to home there are opportunities for regional and local avenues as well. If you’re not the type who likes to drive by yourself then take the team driving option.

One complex discussion is always about the unions. For some people this is a difficult decision to make, which unless you know the ins and outs on the subject then it becomes even worse. Learning the options is essential, not to the mention the pay scale. There are several different ways to get paid and getting the most money you can will be talked about through certain areas of the Trucking Made Easy product.

Our Overall Analysis

Even though we don’t know much about the trucking industry, we do know there are thousands of people wanting to make this their new career. When it comes down to it, we didn’t really touch on much about the Trucking Made Easy program. So if this interests you then you will want to read the entire sales page over and make a decision as to whether or not this is for you. Good luck.

Article by Brian Garvin
Let Travel Review Kings Brian Keith Garvin & Jeffrey D. West present to you more about the Trucking Made Easy this very second. You can without notice visit our website as we have a myriad of wherewithal to help you find what you want, with no obligation.

This article is brought to you by geteasyarticle.com

A few interesting points to check are:

• Checkout system - How easy? What processing method? Ease of selecting item specifics etc.
• Communication - What e-mails do you get when you checkout? Do they cross promotions with mailing lists and repeat customer tactics after after the purchase?
• Packing Materials - You may learn a few cost savings techniques in shipping supply reduction or alternatives, invoice information and paper marketing materials.
• Customer Service - Call up after you've received your item and even if all is well, test their customer service department with e-mails or phone calls. Test their returns and exchange procedures and length of time etc. Playing the unhappy customer has never been so fun!

Testing a few of these areas can help you find strengths and weaknesses in your own and others post sale transaction. Your routine might be comfortable, but with everything involved after the sale it can be easy to look past an improvement that can make a big difference when multiplied by all of your outgoing shipments.

http://seesmic.com/video/YIT8yLZmZ1

Generally speaking, there are three main reasons main benefits offered by kitchen rugs. Of course, you may be aware of many other benefits, and that is why you have added one of these to your kitchen. Listed below are the three benefits that you should consider when it comes to deciding on the use of kitchen rugs.

1. Simply put, kitchen rugs are a great way to decorate. If you are like many homeowners, you may have a hard time decorating your kitchen to make it look the way that you want. Adding a rug is a great way to not only spruce up the floor, but to also pull the entire room together. It is amazing to think that so many people overlook kitchen rugs, but it happens time and time again. Also, by decorating with a rug you can tie together all of the different design elements that you might have in your food preparation area.

2. As you probably know, your kitchen has to put up with a lot of traffic day in and day out. After all, people want to eat when they are hungry. Through the use of a kitchen rug you will have the ability to protect your primary floor from a lot of traffic. Although you will not have kitchen rugs placed all over the floor, if you lay them strategically, you will be able to take advantage of this benefit.

3. Your kitchen is one room that you may have a hard time keeping clean. This is where a lot of people walk, and of course, where a lot of people in your home will eat. Additionally, the kitchen is where all the food is prepared. If you are tired of dropping food, grease, and everything else on your kitchen floor, look into adding a rug. You can lay a kitchen rug in the area that sees the most dirt, and in turn, solve your problem once and for all. Not to mention the fact that this will keep your primary surface much cleaner.

With the use of a rug you can make your kitchen look better, while adding some functionality at the same time. There is no reason that you should not consider what kitchen rugs can do for you. The benefits are many, and millions of homeowners are taking advantage. Are you going to be next? Or are you going to continue to live with your drab, and often times, dirty kitchen?

This article is brought to you by womens-interest.com

If you are engaged in the process of getting an ex back, then no doubt forgiveness will be part of your quest. Sometimes, we will need to seek forgiveness from an ex … at other times, we will find ourselves challenged with forgiving an ex. Opening your heart to forgiveness can many times be the most challenging.

Dealing with the issue of forgiveness cannot be ignored when getting an ex back. If you find yourself struggling with forgiving your ex, you need to understand that harboring feelings of un-forgiveness will be a significant barrier to getting an ex back.

We all have the tendency to sometimes carry in our thoughts a perfect picture of those we love. In fact, often we place them on a pedestal viewing them as someone who can do no wrong. Then when a devastating event in life happens, such as a relationship breakup, the heart becomes crushed when their fall from our cherished pedestal occurs.

The importance of forgiving your ex is a crucial element you should deal with when your heart is closed to forgiveness. Without forgiveness, your pursuit of getting an ex back and having a healthy happy relationship with your ex, will be unlikely.

Should your quest to reunite with your ex lead you down a different path, you will find if your heart has forgiveness your life will be much happier. Carrying around unrelenting and bitter feelings can be a barrier to happiness in future relationships.

It is important to note that forgiving your ex does not mean forgetting what has happened. It means releasing from your heart those unrelenting emotions of bitterness.

No matter how hard you try, you cannot change what has happened. But you can change how you feel. Realize we all make mistakes and at some point in life we will need to seek forgiveness ourselves. The need for forgiveness is imperative when pursuing getting an ex back.

Are feelings of “getting an ex back” stirring in your heart and you are having difficulty in forgiving your ex? The importance of forgiving your ex can be seen by these points.

1. You cannot change the past, but you can control how you feel.

2. We cannot journey through life without making mistakes.

3. When opening your heart to forgiveness, contentment and peace can then come back to your life.

4. No matter if your journey leads to getting an ex back in your life or you decide to move on, your life will be happier if you have dealt with forgiveness.

5. When pursuing getting an ex back to achieve a healthy and happy relationship, forgiveness must be part of the journey.

This article is brought to you by allarticledirectory.info

When doing paperworks in developing web applications, those who are going to write should remember that there's nothing functional about a functional spec. It is said so because at the end, the users wouldn't even bother reading it. Finished functional specs would be something very different with the finished product because they do not reflect reality. They are fantasies which the writer wants instead of what the writer have. Functional specs also makes people very disorganized and inaccurate in decision making. It is much better to make a working prototype instead of writing a theory based functional specifications.

It is said that don't do dead documents which means people making web applications should not produce a document which will not form into reality. It is much preferred for them to build rather than to write because building something through codes is much productive compared to writing about something that might not even be possible to achieve.

While explaining new concepts or features of a web application it is much preferred to tell a quick story rather than putting technical stuffs that might get the end-users very frustrated. Those who are explaining the concepts and features should use the concepts and features as a bridge or channel for which to communicate with the users like a normal conversation.

Then it is said to use real words rather than using the infamous Lorem Ipsum. It is much better to type in real words rather than copying and pasting the information to the website or application. It will help the developer to do as the customers do because it will let the developer understand what the customers think and do which in time will let the developer produce a much better interface.

The final thing that was discussed on this chapter is that web developers should personify their product. They should distinguish what type of personality their product has and from that information, they can build up their website much effectively. They can base their themes and features from what personality they based their products from.

O Comércio Eletrônico Brasileiro tem crescido de forma estruturada, contínua e bastante intensa. Para centenas de empresas de todos os portes, as vendas pela Internet hoje representam um negócio maduro e com inúmeras oportunidades a serem exploradas.

Em janeiro de 2008, o IBOPE/NetRatings divulgou uma nota informando que 57% dos usuários residenciais, ou seja, em torno de 12 milhões de pessoas, acessaram sites de compras no período do Natal do ano passado. Há apenas três anos, em 2005, o número de e-consumidores era de 3,2 milhões. O crescimento do faturamento de 2007 em relação a 2006 foi de 50%, de 2006 em relação a 2005, foi de 74%. Desde 2001, as taxas de crescimento são superiores a 40% ao ano.

Nos demais países, em especial, os desenvolvidos, o comércio eletrônico é ainda mais forte. Mais de 85% da população on-line do mundo vem usando a Internet para fazer compras - aumentando este mercado em 40% nos últimos dois anos, segundo recente pesquisa da Nielsen Global Online Survey sobre os hábitos de compra pela Internet. Nos EUA a quantidade de pessoas que usam a Internet para comprar ultrapassa 100 milhões.

Tal crescimento se deve às ótimas oportunidades que esse modelo de comercialização oferece às empresas e aos consumidores. No Brasil, o índice de satisfação do e-consumidor atinge 87%. Ou seja, 9 em 10 compradores estão satisfeitos com suas compras.

Oportunidades

Para o consumidor, sem dúvida, o grande benefício das compras pela Internet é a comodidade. Todos querem melhores preços e condições de pagamento, mais variedade e muita rapidez. Por outro lado, diminuiu cada vez mais a disposição dos clientes para enfrentar filas, estacionamentos lotados ou intermináveis peregrinações para encontrar o que deseja.

Todas essas necessidades são oferecidas numa transação de compra pela Internet. Com alguns cliques os clientes podem comparar preços de produtos em centenas de lojas, contar com uma enorme variedade de produtos (algumas lojas possuem mais de 700 mil itens diferentes) e tudo isso com a comodidade comprar até mesmo no horário de trabalho, receber em casa e pagar com cartão de crédito.

Num contexto em que as pessoas estão cada vez mais ocupadas, o tempo para as compras começa a ficar reduzido e a Internet se encaixa muito bem nesse modelo.

Para os varejistas os benefícios são múltiplos e variados. O primeiro deles é a possibilidade de ampliar a atuação sem as limitações geográficas. Ou seja, pela Internet, com apenas uma loja, o varejista pode atender os clientes de todos os bairros, de todas as cidades, de todos os Estados do Brasil e até mesmo de outros países. Não é necessário investir em construção de novas lojas, novos pontos de venda para atingir novos mercados e clientes ampliar os clientes. Para cada loja virtual que é instalada, a Internet tem à disposição 12 milhões de compradores.

Outro grande benefício é a ampliação da capacidade de atendimento, já que com as vendas pela Internet elimina-se a necessidade de profissionais para efetuar as vendas. Isso porque o papel de convencimento para a venda é feito unicamente pelas imagens, descrição do produto, facilidades de pagamento e de entrega e credibilidade da loja. Sem horário para abrir ou fechar - 24 horas à disposição nos sete dias da semana - uma loja virtual pode receber, ao mesmo tempo, milhares de compradores sem a necessidade de ter pessoal treinado para isso. É o que se pode chamar de atendimento automatizado e self-service. O auto-serviço é sempre uma grande vantagem competitiva para ampliar as vendas e diminuir os custos.

No varejo tradicional conhecer o perfil dos consumidores e seus hábitos de compra é praticamente impossível. Somente quando se trata de um pequeno universo de clientes certos funcionários conseguem identificar alguns poucos clientes, mas isso, geralmente, restrito ao conhecimento pessoal de cada um. Ao contrário disso, nas lojas virtuais, todos os dados podem ser coletados, estudados e usados para personalizar o atendimento e oferecer produtos de interesse no momento certo. Uma campanha de marketing direto com clientes virtuais é sempre mais focada, pois consegue um melhor direcionamento das ofertas e, portanto, um melhor retorno sobre o investimento.

Além disso, de posse dos dados dos clientes, a forma de relacionamento fica potencializada. Por outro lado, quando complementamos vendas presenciais e vendas a distância, pela Internet e por telefone, aumentam as possibilidades de interação com os clientes.

O que citamos até agora são apenas algumas das vantagens que o Comércio Eletrônico oferece a todas as partes interessadas, especialmente aos compradores e aos varejistas.

Lemuel Costa e Silva – lemuel@lemuelsilva.com.br

Gestor do comércio eletrônico da Empresa Brasileira de Correios e Telégrafos, palestrante sobre comércio eletrônico para pequenas e médias empresas e professor universitário da disciplina de comércio eletrônico do curso de sistemas para Internet da Anhanguera. Tem mais de 10 anos de experiência em desenvolvimento de sistemas para Internet com graduação em Ciência da Computação pela Universidade Católica de Brasília e MBA em Marketing de Varejo pela FIA/USP.

]]> http://upstreams.wordpress.com/?p=157 Fri, 10 Oct 2008 20:49:43 +0000 Chris Hoskin http://upstreams.fr.wordpress.com/2008/10/10/ir2008-debrief/ The UK eCommerce community is blooming.  And although I couldn't be there, I am told you needed no more evidence of this than at Internet Retailing 2008 (IR2008) where networking, buzz & innovation met with ideas, insight and research.  Salmon had three clients presenting in the conference.

The first stream was devoted to discussing the hot topic of providing rich customer experiences - and you can read a session review here. It studied the technical, marketing and operational issues related to rich media.

In this stream, Salmon customer Oliver Bishop, the e-Business Technical Architect from AkzoNobel Decorative Coatings, presented on "Making product choices simpler using RIA technology."  The latest relaunch of dulux.co.uk has taken advantage of Rich Internet Application (RIA) technology to help customers to choose the colours they love and products that are right for the job.   This is achieved using functionality like Ajax, drag and drop and DHTML extensively within the site to create an interactive scrapbook, moodboard and the ability to upload and decorate photos of their own rooms.  Oliver's presentation covered how Web 2.0 technologies can enhance the experience for your customers.

Stream two looked at second mover advantage on the web - and focused on the approach taken by retailers who have launched transactional websites only recently; and how they have taken advantage of their second mover position to succeed.

In this 2nd stream, Wendy Derbyshire from Scotts & Stow told delegates how the company had been running nine sites on four different platforms and faced a huge range of legacy issues and a major challenge to consolidate everything into one technical base that could underpin the whole business.  Scotts decided to bite the bullet and embark on a major project (with Salmon and SAFE™ - read the case study) to put in place one infrastructure for the whole business.

And then there was Stream three, which examined the latest trends in multiple channel retailing, i.e. Moving beyond multichannel to true, integrated "cross channel" solutions (is it me or does this makes our 2005 seminar series "eCommere Junkies: Cross Channel Retail" look impressively visionary?).

In this final stream Argos' presentation looked at "Customer centric multi-channel development".  There is no doubt Argos is recognised as pioneering new approaches in multi-channel high street retailing, introducing concepts (and delivering them with Salmon's help) such as in-store reservations via web, phone and text, in-store stock-check and quick-pay kiosks, all tied into the overarching online experience and offline catalogue.

It's funny.  You can have the biggest booth in the exhibition hall and learn to talk a good game.  But nothing compares to the experience you get from actually living, breathing and delivering state-of-the-art eCommerce.

However, as a Titanium Powerseller and someone who has his hands in ebay for 12+ hours a day, I'm thinking this is a good call (for now).

• For starters, ebay's stock has been doing poorly the last few months if not past few years down from $40 on it's 52 week high. Could it really tank below $10 ...my personal opinion is no.
• Obviously, ebays recent policy changes have had the market down and some sellers either adjusting or leaving the marketplace - most have made up their mind by now and things are starting to seem a bit more consistent. The vibe still hasn't improved but sellers are implementing new strategies and at least not feeling like they're playing as much of a guessing game with a bit of experience and testing of auctions in the past few weeks.
• Also, last week when the stock market plunged 700+ points ALL stocks were doing poorly; to the point that global markets were taken severe beatings! I considered ebays plunge last week due to economic factors ...not necessary ebay's marketplace.
• The 700+ Billion $ bail out has now been approved and a SMALL bit of hope is putting a bit of confidence into peoples heads and the market (or at least better than when they couldn't come to a resolution). Please note the word SMALL.
  
• The Holiday season is approaching and we've had a few customers mentioning they're buying our items for gifts for the Holidays. The summer was very slow this year but even in a semi-recession, you can expect lots more sales from the past few months.

With all of this being said, it seemed a bunch of external and internal factors have been hitting ebay hard all at one time. More importantly for my purchasing decision, as a "large" ebay seller and tax payer, I see ..again a SMALL light at the end of the tunnel at the least. Especially with an election a few months away ...no matter who wins, people will feel a page is being turned for the better after the previous administration has left office. I feel ebay is a buy because some of the weights of the marketplace and economy have been lifted off ebays shoulders and I'm willing to buy a few shares to see if this is the case! Lets see what happens in the next few months! :)

first you have to build own online business site to setup any kind of e commerce for show other business onwer as a example. there are some small businesses in your local community. Still they don't have an internet presence. You can contact these business owners and discuss with them their need to put their presence online,even if just to offer information to those who might be searching on the products they have for sale, even if they don't plan on selling any items through their website.

Small local businesses have their regular stable of customers. but their need to bring constantly new customers as well as. Even if the business owner doesn't want to put items for sale online and deal with that aspect of the business, a website that offers information to Internet searchers can increase their business.

With some study of internet marketing and search engine operation including how much importance have keyword in searching engine result and ranking, you can offer to a businessman in a good fee for relative information. How you can create online presence and draw more customers and what you have to do, how you can make a lay out for this, your can also charge for these activity to a business owner.

If you're thinking that teaching e commerce is something you're not qualified to do, consider that there are dozens, maybe hundreds, of e commerce packages already available online.  For one price, a business owner can purchase a website hosting plan, an advertising package, information about how to promote and rank high in the search engines, and create the website, usually with the help of software that does all the technical work for you.  You don't even have to understand most of what the package offers, in order to profit from it.

If you understand e commerce, and can convey a little information to the business owner about how a good website can increase his business by teaching him e commerce and the advantages it has over regular commerce, you can profit from the packages that other people have already created through affiliate marketing.

For all these activity and services you have to follow direction at the site of the package you want to marketing. you can marking of this online, and also can get profit by teaching and sell package to local and small business owners.

I offer to be created a centralized mediator between the service/ product provider and the Internet user searching for it. This centralized mediator is supposed to handle the contract between the parties which is about goods and payments in general. Having the initiative on the side of the Internet user who is searching for the best offer about a certain product/ service, the mediator lets him to describe it and presents the closest found offers. The mediator stores all the presented products in a data base.
The seller can present his offers in deep and even participate real time discussion (not in any case with a human but with a machine of course). Using constant prices, in order to implement dynamic market strategy to set prices in formulas (with if-then-else statements) with parameters the week days, hours, made contracts until by the account of the seller, marketing indexes, behavior of the other elements in the market and so on. For specific clients using SOA (WSDL) capability to its own Internet connected computer for a more specific negotiation.
The buyer can search through this data using a special custom search engine. He can analyse and compare the offers and find the most liked offer meeting his needs.
The systems keeps a log of every offer change and a real- time discussion on a product made through the letter.

This will give much benefits from its implementation and public presentation, it can make customers to compare many different products and vendors. People have always asked themselves which is the cheapest product of this kind and which is the most expensive.

I like to mention that there is a company Branchnext which implements a similar policy while developing his social web searching service Yotify. Next their cool functionality of saving your product price and notifying you when it reaches your wish, Yotify contacts with web sites not by crawling thier content but trying to present it the way the information want to distribute his information.

Los invitamos a conversar sobre internet, sus características, y su participación en estos tiempos de crisis económica, personal, laboral y comercial.

Los seminarios son gratuitos, pero con cupos limitados.

Pueden encontrar más información e inscribirse en http://www.be-online4.com

¡Nos vemos!

Le droit des consommateurs sera, aux termes du projet de directive, renforcé. Par ailleurs, les formalités administratives seraient allégées pour les entreprises afin de leur faciliter l'accès aux autres marchés que leur seul marché national.

De plus, un système de clauses contractuelles types permettra aux entreprises de connaître par avance le régime juridique applicable à la vente et ainsi sécuriser les transactions sur le plan juridique. En effet, la situation actuelle est marquée par de nombreuses différences juridiques en fonction de la localisation des clients. Cela se traduit soit par des coûts importants de mise en conformité avec le droit de chaque pays ou plus simplement par un renoncement à démarcher des clients sur des marchés étrangers.

Enfin, le projet de directive adapte la législation aux nouvelles technologies et méthodes de vente, dont le commerce mobile (m-commerce) et les enchères en ligne sur des sites de courtage.

Ce projet doit encore être approuvé par le Parlement européen et par les gouverments des Etats membres réunis au sein du Conseil des ministres. Une fois la directive adoptée, elle devra encore être transposée dans le droit de chaque Etat membre. On peut donc penser que ce projet sera effectivement transposé en droit français d'ici 3 ans.

You will need an Endicia account and have their Dazzle software installed. Dazzle with Endicia does not necessary explain in layman's terms how to email postage and it's defiantly not an automated task with that works with your other software applications but it is possible. One reason USPS doesn't really want you doing this is because the shipping post office is graded on a scale of 100 the on-time percentage of delivery for parcels and upgraded options. You might send someone a label via E-Mail on Monday, but your customer might not send it till Friday, causing the Post Master to feel a small deduction in his percentage if the process is repeated over and over.

Anyways, it's pretty easy to do.

Step 1: You will need to download adobe reader and install the full version. You also need Dazzle from Endicia installed as stated above. This version doesn't cost you a dime but might take in upwards of 10 minutes to download and install. Restart your PC. Doing so will allow your computer to set adobe as a valid "printer" when you go to print postage and is necessary in the below steps.

Step 2: After you've installed, open up Endicia Dazzle software and the layout that you wish to send return postage etc with.

Step 3: Fill out the address and return address accordingly. Usually I type our company name in both the return address section and the mailing address section. We can usually be accurate with the weight, but if it's not, USPS might return it to the return address and the postage is wasted and still needs to be sent out. When you put your address in both of these fields, if for some reason something goes wrong, USPS has no option but to "return to sender" and it will eventually make it back to your facility/home.

(When you double click on the senders address a menu comes up. Here you highlight the entire address, press CTR-C and it will auto populate the shipping address. USPS has no option but to send it back to you even if the party you're emailing over packs for the next earthquake)

Step 4: When you have the label, weight (adjusted by double clicking on the postage section on the label) and method, you're ready to export to PDF file so you can email the file. You will need to set up the postage to print to PDF Adobe Reader. Click on FILE>Printer Setup> and change the default from your thermal/laser/inkjet printer to AdobePDF Creator. Select this option in printer drop down menu and click ok.

Step 5: Time to "print". Click on the print Icon in the upper left of the application and it should open adobe, create the file automatically and then (for me at least) opens up Outlook with the file already attached. I enter in the customers email and a quick message and you're done! EASY!

Remember to remind them to send it out ASAP so you don't get a call from your Post Master or it gets delayed. Faxing labels doesn't work because it throws the bar code off and 3D scan postage at the top off and cant be used by USPS. Very rarely, faxing a copy might make it's way to the lost and found never to be seen again. Also remember to change your layout back to your default!